Bad Ass Coffee of Hawaii is Like, Totally Stoked for Major Expansion

Denver, CO (October 26, 2024): Hold onto your flip-flops, coffee aficionados! Bad Ass Coffee of Hawaii, the rad coffee chain that’s all about chill vibes and Hawaiian-inspired brews, is seriously leveling up its game. We’re talkin’ big-time marketing hires and a super ambitious growth plan that’s gonna make waves in the coffee scene.

Bringing in the Marketing Gurus to Supercharge Franchise Growth

Bad Ass Coffee of Hawaii knows that to be the best, you gotta work with the best. To seriously amp up their franchise support and make their brand impossible to ignore, they’ve brought in two marketing rockstars:

  • Eleanor Schwartz is officially their new Director of Brand Engagement. This woman knows coffee like a surfer knows waves. She’s coming in hot from Caribou Coffee, where she was the Communications Specialist since . But, get this, she also used to be a Social Media Manager for Wahine Media, a super cool digital marketing agency in Honolulu. Oh, and did we mention she’s even worked on a real-deal Kona coffee farm in Hawaii? Talk about legit coffee cred!
  • Ivy Hanks is taking the reins as Director of Franchise Marketing. Her mission? To create marketing magic that helps both new and seasoned franchisees totally crush it. Ivy’s no stranger to franchise success – she’s spent years at Tropical Smoothie Cafe, rocking different marketing and product development roles, and becoming a total pro at fueling franchise growth.

Scott Snyder, the head honcho (aka CEO) of Bad Ass Coffee of Hawaii, is beyond stoked about these awesome additions to the team. “Ivy and Eleanor are total rockstars with proven track records of taking franchise brands to the next level and building crazy good engagement,” he shared. “We’re pumped about the fresh ideas and strategic thinking they bring to the table. They’re gonna be a huge help in empowering our franchisees and making our brand unstoppable.”

Hang Ten – Bad Ass Coffee of Hawaii is Catching a Growth Wave

These strategic hires couldn’t have come at a better time. Bad Ass Coffee of Hawaii is about to embark on an epic expansion journey. Right now, they’ve got stores across US states, but they’re just getting started. With over more locations in the works, get ready to see a whole lotta Bad Ass Coffee coming your way!

Get Ready to Say Aloha to New Stores by the End of ’24!

Bad Ass Coffee of Hawaii is on a mission to spread the aloha spirit (and their seriously good coffee) far and wide. By the time rolls around, they’re planning to:

  • Open a whopping new stores, which means even more coffee lovers will get to experience their unique brand of Hawaiian coffee awesomeness.
  • Ink deals for an additional locations, ’cause why stop at ? They’re laying the groundwork to become THE go-to coffee franchise across the nation.

Bad Ass Coffee: It’s Not Just a Coffee Shop, It’s a Vibe

Founded way back in in the land of paradise itself (that’s Hawaii, duh!), Bad Ass Coffee of Hawaii is all about sharing their passion for Hawaiian coffee culture with the world. And they’re not limiting themselves to just coffee shops:

  • Online Shopping Spree, Anyone? Can’t make it to Hawaii (or even a Bad Ass Coffee shop)? No worries! You can score their awesome coffee, tea, and even cool merch through their online store.
  • Poppin’ Up Everywhere: Keep your eyes peeled! Bad Ass Coffee of Hawaii is making moves to get their products on shelves in grocery stores, hotels, and even fancy schmancy retail spots by the end of the year. World domination, here they come!

The Future’s Looking Brighter Than a Perfectly Pulled Espresso Shot

With a killer leadership team, a crystal-clear vision for growth, and a true love for all things Hawaiian coffee, Bad Ass Coffee of Hawaii is totally poised to dominate the coffee scene. So grab your reusable cup, slap on some shades, and get ready for a taste of paradise – Bad Ass Coffee style!