Clari Appoints Seasoned Marketing Leader Claire Darling as Chief Marketing Officer to Drive Next Phase of Growth
Darling brings extensive experience in category creation, brand transformation, and modern go-to-market strategies to accelerate Clari’s leadership in the Revenue Platform market.
Sunnyvale, California, [Date] – Clari, the leading Revenue Platform provider, today announced the appointment of Claire Darling as Chief Marketing Officer (CMO). Darling brings a wealth of experience frm her successful tenure at industry leaders such as VMware, ServiceNow, Intapp, and Envoy. This strategic appointment comes at a pivotal moment for Clari as the company solidifies its position as the leading Revenue Platform and expands its market reach.
Clari’s Momentum and the Need for a Visionary CMO
Clari’s platform now manages over $ trillion in revenue, highlighting its significant impact on enterprise revenue operations. The company recently announced a strategic alliance with Deloitte Digital, further expanding its reach and capabilites. Clari also unveiled powerful updates to its AI engine, RevAI, enhacing its ability to deliver actionable insights and drive revenue growth for customers. To capitalize on this momentum and drive further adoption, Clari requires a CMO with a proven track record of building brands, shaping markets, and leading high-performing marketing teams.
Claire Darling: A Transformative Leader for a Transformative Platform
Darling is a recognized leader in the marketing industry, known for her ability to define and dominate new market categories, transform brands to achieve greater market presence and impact, modernize go-to-market strategies to drive growth and customer acquisition, and build and lead high-performing marketing teams. Her expertise spans various company sizes, stages, and industries, making her uniquely qualified to lead Clari’s next phase of growth.
Executive Quotes
Andy Byrne, CEO of Clari:
“Claire is an exceptional marketing leader with a proven track record of building iconic brands and driving transformative growth,” said Andy Byrne, CEO of Clari. “Her deep understanding of the enterprise software market, coupled with her passion for innovation and customer success, makes her the peferct fit to lead Clari’s marketing efforts as we continue to define and dominate the Revenue Platform category. We are thrilled to welcome Claire to the Clari family.”
Claire Darling, CMO of Clari:
“I am excited to join Clari at such a pivotal time in the company’s journey,” said Claire Darling. “Clari has already had a profound impact on the way enterprises manage their revenue, and I’m incredibly impressed by the team’s passion, innovation, and commitment to customer success. I believe Clari has an even greater opportunity to empower CROs and revenue operations teams to achieve revenue mastery with its AI-powered Revenue Platform. I look forward to working with the team to accelerate our growth and help businesses around the world unlock their full revenue potential.”
About Clari
Clari is the industry-leading, AI-powered Revenue Platform that helps enterprises optimize their end-to-end revenue process. With Clari, organizations can improve win rates, reduce deal slippage, forecast accurately, and increase productivity across revenue-critical teams. Clari is trusted by over 1,500 global customers, including Okta, Adobe, Workday, Zoom, and Finastra. To learn more, visit clari.com and follow us on LinkedIn.
Images
Download headshots of Andy Byrne and Claire Darling here: [Link to download headshots]
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