Florida Bar’s Ethical Guidance for Lawyers Utilizing Generative AI Technologies

Ethical Considerations and Best Practices in the Era of Generative AI

In the dynamic landscape of legal practice, the advent of Generative Artificial Intelligence (AI) has sparked thought-provoking discussions regarding its ethical implications. The Florida Bar, recognizing the potential benefits and risks associated with Generative AI, has issued Ethics Advisory Opinion 24-1, providing invaluable guidance to lawyers navigating these uncharted waters. Delving into the intricacies of this opinion, we’ll explore the ethical considerations and best practices for lawyers utilizing Generative AI technologies.

Confidentiality and Client Information: Uphold the Foundation of Trust

The paramount importance of safeguarding client confidentiality takes center stage when employing Generative AI. Lawyers must exercise utmost vigilance in protecting client information, ensuring its usage complies with ethical obligations. While obtaining client consent is generally not mandatory, it becomes essential if the use of Generative AI involves the disclosure of confidential data.

To fulfill their ethical duties, lawyers must possess a comprehensive understanding of the technology and its implications. Existing ethics opinions on confidentiality and competence in areas such as cloud computing and electronic storage disposal equally apply to the realm of Generative AI. In-house Generative AI systems may offer enhanced confidentiality protection, providing an additional layer of security.

Oversight and Responsibility: Ensuring Ethical AI Utilization

Similar to the duty of supervising non-lawyer assistants, lawyers bear the responsibility to ensure that the use of Generative AI remains in harmony with their professional obligations. This includes diligently reviewing the work product generated by Generative AI, applying the same level of scrutiny as they would for non-lawyer assistants. Ultimately, lawyers remain accountable for the work product, regardless of its origin.

The opinion cautions against employing Generative AI in a manner that could constitute the practice of law. Website chatbots, in particular, pose the risk of inadvertently creating lawyer-client relationships without the lawyer’s knowledge. Lawyers should exercise prudence when employing chatbots, ensuring they clearly identify themselves as such, avoiding misleading information or inappropriate communication.

Legal Fees and Costs: Striking a Balance Between Efficiency and Fairness

Ethics rules strictly prohibit lawyers from charging excessive or illegal fees or costs. While Generative AI may enhance efficiency, lawyers must refrain from inflating time claims to justify higher fees. The opinion suggests considering alternative billing arrangements, such as contingent fee agreements or flat billing rates, to share the benefits of increased efficiency with clients.

When charging for AI services, lawyers should inform clients upfront, preferably in writing, ensuring that all charges are reasonable and non-duplicative.

Lawyer Advertising and Generative AI: Navigating the Ethical Tightrope

The opinion advises lawyers to tread carefully when utilizing Generative AI for advertising and client intake. Lawyers remain responsible for any misleading information provided by AI chatbots to prospective clients or for communications that are intrusive or coercive.

Transparency is paramount. Lawyers must inform prospective clients that they are interacting with an AI program, not a lawyer or law firm employee. While lawyers may advertise their use of AI, they cannot claim superiority over other lawyers or firms unless such claims are objectively verifiable.

Continuing Competence and Ethical Considerations: A Journey of Adaptation

The opinion acknowledges that Generative AI is in its infancy, and the ethical issues addressed are not exhaustive. Lawyers should continuously strive to develop their competence in using new technologies, understanding the associated risks and benefits.

Conclusion: Embracing Ethical AI in Legal Practice

The Florida Bar’s Ethics Advisory Opinion 24-1 serves as an invaluable guide for lawyers navigating the ethical implications of Generative AI technologies. By emphasizing the existing ethical duties of competence, confidentiality, and supervision, the opinion equips lawyers with the tools to ethically integrate Generative AI into their legal practice.

As Generative AI continues to evolve, lawyers must remain vigilant, staying informed about new developments and emerging ethical considerations. Only then can they uphold their professional obligations, protect client interests, and harness the transformative potential of Generative AI in the ever-changing legal landscape.