Globant Launches Adobe Studio to Empower Leading Brands with Enhanced Marketing Capabilities
New Studio combines Globant’s marketing technology expertise, generative AI capabilities, and business acumen with Adobe Experience Cloud platforms
SAN FRANCISCO, June ,
Globant, a digitally native company focused on reinventing businesses through innovative tech solutions, today announces the launch of its Adobe Studio. The Studio will leverage Globant’s extensive experience in marketing technology, top generative AI capabilities, and cross-industry business expertise to help leading brands totally elevate their marketing using Adobe Experience Cloud platforms. Like, seriously elevate.
Quotes that’ll make you say ‘huh, interesting’
“The Adobe Studio is super strategic for us. We are talking next-level strengthening of Globant’s competitive position by like, really enhancing the personalization, automation, and efficiency of marketing campaigns. Think integrating Adobe tech into Globant’s existing digital marketing proposition, creating comprehensive go-to-market processes that encompass creativity, communication, content, and media buying, ultimately impacting clients’ digital sales generation.” – Diego Tartara, CTO, Globant
” We’re amping up Globant’s digital marketing offering through the roof with this Adobe Studio. We’re talking using crazy advanced MarTech and AdTech solutions to enhance businesses’ P&L by driving efficiency, optimizing marketing spend, and maximizing revenue through data-driven and personalized strategies.” – Pablo Monge, VP of Growth and Strategy, Globant
Adobe Studio Solutions: Because who doesn’t love a good solution?
Data Management & Audience Insights: Get all up in that data
- Leverages Adobe Analytics for cross-channel tracking and data activation practices with Adobe Journey Analytics.
- Collects and unifies customer data, builds a cohesive customer view with Adobe Real-Time CDP.
- Uses actionable insights to target audience segments and fuel personalized experiences.
Personalization: It’s all about ‘me, myself, and I’
- Utilizes Adobe Target and Adobe Journey Optimizer.
- Employs A/B testing and recommendation engines through targeted campaigns.
- Optimizes touchpoints and curates personalized content for specific audience segments.
Content & Assets Management: Because ain’t nobody got time for a mess
- Utilizes Adobe Experience Manager, leveraging Adobe’s Sites and Assets.
- Centralizes content creation, simplifies digital asset storage and retrieval, and streamlines management processes for seamless workflow.
Marketing Automation: Work smarter, not harder
- Leverages Adobe Market Engage.
- Identifies and engages with high-potential leads through enhanced lead scoring and nurturing strategies to optimize marketing efforts.
E-commerce: Show me the money!
- Combines Globant’s technology capabilities and commerce expertise with Adobe Commerce.
- Reduces friction in online store operations, streamlines website creation and sales management.
- Yields critical customer insights to boost sales.
Globant’s Enterprise Network: We’re in the cool kids’ club
This Adobe Studio isn’t just some random thing, you guys. It joins other crazy-specialized studios within Globant’s Enterprise Network, including the Microsoft Studio, Google Cloud Studio, Salesforce Studio, and Oracle Studio. This network is all about leveraging tailored technology for, you guessed it, streamlined operations and productivity at scale. Because who doesn’t love efficiency?
Call to Action: Don’t just sit there, click something!
Want to dive deeper into this whole Adobe Studio thing? Of course you do! You can check out their practices and peep their featured clients at https://www.globant.com/. You won’t regret it.
About Globant: We’re kind of a big deal
Globant is all about creating those digitally-native products that bridge the gap between businesses and, you guessed it, consumers, through, wait for it…technology and creativity. We’re talking global presence (because who wants to be local?), a gazillion employees (give or take), and we’ve worked with some seriously big-name companies. We’ve got accolades and recognitions coming out of our ears, including industry leadership positions, top rankings for brand strength, and we’re featured in all those fancy business case studies. Oh, and we’re part of The Green Software Foundation (GSF) and the Cybersecurity Tech Accord because, you know, we care.
Contact Information: Slide into our DMs
Email: [email protected]
Website: https://www.globant.com/
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