2024 New Hampshire GOP Presidential Primary Exit Poll Analysis: A Tale of Divided Views

The 2024 New Hampshire GOP presidential primary, held on February 14, 2024, painted a vivid picture of a Republican electorate grappling with profound divisions in ideology, candidate preferences, and policy priorities. A deeper dive into the exit poll data reveals fascinating insights into the motivations, concerns, and expectations of the Granite State’s Republican voters.

Conservative Base, Divided Views

In a departure from the Iowa caucuses held a week prior, the New Hampshire primary attracted a less conservative electorate. Only 66% of voters described themselves as conservative, with just 25% identifying as very conservative. Notably, 54% of voters did not align with the MAGA movement associated with former President Donald Trump, signaling a potential shift in the Republican Party’s ideological landscape.

Despite the diminished conservative leanings, Trump remained a formidable force among GOP primary voters. Approximately 60% expressed satisfaction with Trump as the eventual Republican nominee, and a majority believed he was fit to return to the presidency even if convicted of a crime. These findings underscore the enduring influence of Trump within the Republican Party, despite his polarizing tenure and ongoing legal challenges.

Party Affiliation and Educational Divide

Party affiliation played a significant role in shaping voter preferences. Registered Republicans overwhelmingly backed Trump, with roughly three-quarters of their votes going to him. Conversely, undeclared voters, or independents, favored former South Carolina Governor Nikki Haley by a wide margin, with two-thirds of their votes in her favor.

A notable educational divide was also evident among GOP primary voters. Trump received support from two-thirds of voters without college degrees, while Haley gained the backing of six in ten college graduates. This divide reflects the ongoing polarization of the Republican Party along socioeconomic lines, with Trump’s populist message resonating more strongly with working-class voters.

Election Denialism and Voter Motivation

The specter of election denialism loomed large over the New Hampshire primary, with roughly 80% of Trump voters denying the legitimacy of President Joe Biden’s 2020 election victory. This stark rejection of the democratic process highlights the prevalence of election denialism among Trump’s supporters and the continued erosion of faith in American democratic institutions.

In contrast, the vast majority of Haley’s backers acknowledged the 2020 election results, demonstrating a clear divergence in views on this contentious issue. This divide further underscores the ideological chasm within the Republican Party, with Trump’s grip on a significant portion of the party’s base seemingly unshaken.

Desired Candidate Qualities and Voter Sentiment

When asked about the most important personal qualities in a candidate, roughly 30% of voters sought someone who would fight for them, while a similar proportion desired someone who shared their values. Fewer voters prioritized temperament or the ability to defeat Biden. Trump voters placed the highest value on a candidate’s willingness to fight for them, while Haley voters were more inclined to prioritize temperament.

Overall, the primary electorate expressed dissatisfaction with the state of the country, with 80% expressing discontent. Trump voters were three times more likely than Haley voters to describe themselves as angry about the direction of the US. Additionally, those who felt their families were falling behind substantially overwhelmingly favored Trump. These findings underscore the deep-seated economic and social anxieties that are shaping the Republican electorate.

Key Issues and Policy Differences

The economy and immigration were the top issues for Republican primary voters in New Hampshire, followed by abortion and foreign policy. However, significant differences emerged between Trump and Haley voters in their views on these issues, reflecting the deep ideological divide within the Republican Party.

Roughly 80% of Trump voters favored deporting undocumented immigrants, while two-thirds of Haley voters supported granting them a chance to apply for legal status. Regarding foreign policy, half of Trump voters advocated for a less active US role in world affairs, compared to only 30% of Haley voters. On the issue of abortion, both candidates’ supporters largely opposed a federal law banning most or all abortions, though Haley’s backers held a stronger opposition to such a ban.

These policy differences highlight the divergent priorities of Trump’s and Haley’s respective constituencies. Trump’s focus on immigration and a less interventionist foreign policy appeals to his base of working-class voters, while Haley’s more moderate stance on these issues aligns with the views of college-educated and suburban voters.

Conclusion

The New Hampshire GOP presidential primary results revealed a deeply divided Republican electorate, with Trump maintaining a strong hold over traditional conservative voters while Haley appealed to more moderate and independent voters. The primary also highlighted the ongoing divide within the party along educational and socioeconomic lines, as well as the profound ideological differences that separate Trump’s and Haley’s constituencies. As the Republican race continues, the candidates’ ability to navigate these divisions and appeal to a broader range of voters will likely determine their success in the upcoming primaries and the general election.