MIRAI: A New Dawn in Influencer Marketing and Advertising by Streams Charts
In the ever-evolving landscape of digital marketing, influencer marketing has emerged as a powerful force, connecting brands with their target audience through influential content creators. Recognizing this potential, Streams Charts, a leading live-streaming analytics platform, has ventured into the realm of influencer marketing with the launch of MIRAI, its dedicated influencer marketing and advertising agency. This strategic move marks a significant milestone in Streams Charts’ growth, aiming to revolutionize the way brands engage with their consumers through authentic and data-driven collaborations.
A Comprehensive Suite of Services for Influencer Marketing Success
MIRAI offers a comprehensive suite of services tailored to meet the diverse needs of brands and content creators, ensuring successful influencer marketing campaigns:
1. Creator Partner Programs:
MIRAI meticulously establishes and manages creator partner programs, carefully matching brands with relevant and influential content creators who resonate with their target audience and embody their brand values. This strategic pairing ensures impactful collaborations that drive meaningful engagement and conversions.
2. Expert Consulting Services:
MIRAI’s team of experienced consultants provides expert guidance to companies, helping them develop effective influencer marketing strategies that align with their overall marketing objectives. From campaign ideation to execution and optimization, MIRAI empowers brands to maximize their return on investment and achieve their desired outcomes.
3. Data-Driven Market Insights and Analysis:
MIRAI leverages its extensive data resources and expertise to deliver data-driven insights and analysis of the influencer marketing landscape. This valuable information enables brands to make informed decisions, optimize their campaigns, and stay ahead of emerging trends, ensuring they remain competitive in the ever-changing digital landscape.
4. End-to-End Campaign Management:
MIRAI takes the hassle out of influencer marketing campaigns by providing end-to-end management services. From initial planning and ideation to campaign execution, performance monitoring, and reporting, MIRAI’s team of experts handles every aspect, allowing brands to focus on their core business objectives.
5. Talent Recruiting and Evaluation:
MIRAI’s talent recruiting and evaluation services assist companies in identifying, evaluating, and recruiting top-tier content creators who can effectively represent their brand and deliver impactful results. With access to a vast network of talented influencers, MIRAI ensures that brands collaborate with the most suitable creators for their campaigns.
6. Unique Reporting Tools for Performance Measurement:
MIRAI provides clients with access to unique reporting tools that offer comprehensive insights into the performance of their promotional campaigns. These tools enable brands to measure the effectiveness of their influencer marketing efforts, track key metrics, and make data-driven decisions to optimize their campaigns for maximum impact.
Streams Charts: A Legacy of Innovation and Expertise
Streams Charts has established itself as a prominent player in the streaming market, renowned for its extensive database and detailed insights about all channels on popular broadcasting platforms. Its reputation for accuracy, reliability, and innovation has made it a trusted source of information for industry professionals and enthusiasts alike.
Esports Charts: A Dedicated Esports Analytics Platform
Esports Charts, an ad-hoc tool developed by Streams Charts, is dedicated to collecting and analyzing data from esports competitions worldwide. This platform provides valuable insights for stakeholders in the esports industry, including tournament organizers, teams, players, and sponsors. Esports Charts’ comprehensive data and analysis empower decision-makers to optimize their strategies, enhance performance, and engage fans more effectively.
New Service for Chinese Live-Streaming Platforms
In 2023, Esports Charts expanded its reach by introducing a new service that provides statistics on Chinese live-streaming platforms, DoHuya. This service analyzes data from DouYu and Huya, two of the largest streaming platforms in China, offering valuable insights into the Chinese live-streaming market. This expansion demonstrates Streams Charts’ commitment to providing comprehensive coverage of the global streaming landscape.
Nazar Babenko’s Perspective on Influencer Marketing
Nazar Babenko, Product Manager at Streams Charts, emphasizes the importance of performance-focused influencer marketing. He stresses the need for a comprehensive approach to campaign effectiveness, encompassing metrics such as engagement, reach, and conversions. Babenko believes that brands should focus on establishing long-term relationships with content creators, fostering mutually beneficial partnerships that yield consistent results.
MIRAI: Strengthening Streams Charts’ Position in Digital Content Creation
Through MIRAI, Streams Charts aims to solidify its position in the digital content creation industry by leveraging its expertise in influencer marketing. The agency’s focus on fostering strategic partnerships between brands and content creators aligns with Streams Charts’ mission to drive success in the creator economy. MIRAI’s data-driven approach and commitment to performance-focused campaigns position it as a formidable player in the influencer marketing landscape.
Embark on Your Influencer Marketing Journey with MIRAI
MIRAI stands ready to guide brands and content creators towards influencer marketing success. With its comprehensive suite of services, expert consulting, and data-driven insights, MIRAI empowers clients to achieve their marketing goals through strategic collaborations and impactful campaigns. Contact MIRAI today to elevate your influencer marketing efforts and unlock the full potential of this dynamic and ever-evolving marketing channel.