TopLine Financial Credit Union Soars High with Two Minnesota Credit Union Network Marketing Awards: A Testament to Excellence
In a testament to its unwavering commitment to marketing excellence, TopLine Financial Credit Union has emerged as the proud recipient of two prestigious awards bestowed by the esteemed Minnesota Credit Union Network (MnCUN). These accolades serve as a resounding affirmation of TopLine’s dedication to fostering brand awareness, engaging members, and cultivating enduring connections within the community.
Unveiling TopLine’s Award-Winning Tagline: “Connected, We All Do Better”
In the realm of design, TopLine’s newly crafted tagline, “Connected, We All Do Better,” has taken center stage, capturing the coveted award. Drawing inspiration from the credit union’s rich history, rooted in the dedicated telephone workers who founded the institution in 1935, this tagline encapsulates TopLine’s unwavering commitment to forging strong connections with members, communities, and colleagues. Echoing the interconnectedness symbolized by the telephone industry, the birthplace of TopLine, “Connected, We All Do Better” resonates with the credit union’s core values.
Triumph in the Digital Advertising Arena: TopLine’s Google Review Contest
In the fiercely competitive Digital Advertising category, TopLine’s innovative Google Review Contest emerged victorious, securing the coveted award. Meticulously designed to encourage all employees to actively seek positive Google reviews, the contest yielded impressive results. By harnessing the power of positive online reviews, TopLine has significantly enhanced its search engine optimization (SEO), boosting its visibility in online searches. This strategic move has undoubtedly led to increased member awareness, driven membership growth, and expanded the credit union’s market share. Moreover, the contest provided an invaluable opportunity to humanize TopLine through genuine member reviews. These reviews, christened “Marvelous Member Moments,” were prominently displayed on the credit union’s website, further strengthening connections with consumers and communities. TopLine amplified the reach of these reviews through social media platforms, creating a ripple effect of positive engagement.
Gratitude and Appreciation from TopLine’s Senior Vice President and Chief Marketing Officer
Vicki Erickson, the esteemed Senior Vice President and Chief Marketing Officer at TopLine Financial Credit Union, expressed her profound gratitude for this well-deserved recognition. She emphasized the collaborative spirit that thrives within the credit union industry, acknowledging the contributions of TopLine’s talented peers who serve as an inspiration to the entire team. Erickson articulated TopLine’s overarching marketing goal: to cultivate enduring and meaningful connections with members, employees, and the community at large, thereby creating memorable experiences. She extended heartfelt appreciation to TopLine’s dedicated employees, whose unwavering dedication and innovative spirit have been instrumental in the credit union’s success.
An Overview of the Minnesota Credit Union Network: A Pillar of Support
The Minnesota Credit Union Network (MnCUN) stands tall as the statewide trade association steadfastly committed to ensuring the success, growth, and vitality of credit unions across Minnesota. MnCUN plays a pivotal role in advocating for the interests of credit unions, fostering collaboration and innovation within the industry, and providing invaluable resources and support to its members. Through its unwavering dedication, MnCUN empowers credit unions to thrive, enabling them to better serve their members and communities. For further information, visit their official website at www.mncun.org.
TopLine Financial Credit Union: A Cornerstone of Financial Services in the Twin Cities
With its headquarters in the vibrant Twin Cities of Minnesota, TopLine Financial Credit Union has earned its place as the eleventh largest credit union in the state, boasting assets of approximately $800 million and proudly serving over 51,000 members. Since its inception in 1935, TopLine has remained steadfast in its commitment to being a not-for-profit financial cooperative, offering a comprehensive suite of financial services. TopLine’s network of five conveniently located branches—in Bloomington, Brooklyn Park, Maple Grove, Plymouth, and St. Paul’s Como Park—ensures easy access to its services. Additionally, members can conduct their banking transactions with ease through phone, mobile app, or the user-friendly online platform at www.TopLinecu.com. Membership in TopLine is open to individuals residing, working, worshipping, attending school, or volunteering in the following Minnesota counties: Anoka, Carver, Chisago, Dakota, Hennepin, Isanti, Ramsey, Scott, Sherburne, Washington, and Wright. Immediate family members of these individuals are also eligible for membership. To stay connected with TopLine, follow their captivating presence on Facebook or Instagram. For those interested in learning more about the credit union’s foundation, visit their dedicated website at www.TopLinecu.com/Foundation.
Contact Information:
Vicki Roscoe Erickson
Senior Vice President and Chief Marketing Officer
TopLine Financial Credit Union
Email: [email protected]
Phone: (763) 391-0872
Elevate Your Financial Journey with TopLine Financial Credit Union
As TopLine Financial Credit Union continues to soar high, we invite you to join us on this remarkable journey towards financial success. Discover the transformative power of our personalized financial services, tailored to meet your unique needs and aspirations. Experience the difference that TopLine’s unwavering commitment to excellence can make in your financial life. Connect with us today and let’s embark on a path of financial prosperity together.