VML Network Cleans Up at the New York Festivals Advertising Awards, Solidifying Their Status as a Creative Powerhouse

New York, NY (Date) – VML, the globally renowned marketing agency, has done it again! They’ve proven their creative chops by snagging a jaw-dropping haul of awards at the prestigious New York Festivals Advertising Awards. This incredible achievement cements VML’s position as a major player in the advertising world, showing everyone they’re a force to be reckoned with.

The New York Festivals Advertising Awards, which have been around since nineteen fifty-seven, are a testament to the absolute best advertising efforts worldwide. And this year, VML’s work totally stole the show, grabbing the attention of the super-selective jury and earning accolades across a bunch of different categories.

Scholz & Friends’ “The One-Hundredth Edition” Campaign Scores the Grand Prix

Leading the pack for the VML network was Scholz & Friends, a VML company, with their seriously impactful “The One-Hundredth Edition” campaign for Frankfurter Allgemeine Zeitung. This campaign, which celebrated the publication’s one-hundredth anniversary, was a total game-changer and earned the coveted Grand Prix in the Photography category within the Print: Craft discipline.

What makes this campaign so awesome? It’s all about how they used photography to capture the true spirit of major historical moments. The jury was blown away by the campaign’s powerful imagery, saying it had this amazing ability to transport you through time and make you feel all the feels. On top of the Grand Prix, “The One-Hundredth Edition” campaign raked in a bunch of other awards, including three Gold awards and a Bronze award across related categories. Yeah, it’s safe to say this campaign is a creative masterpiece.

VML’s Winning Streak Extends Beyond the Grand Prix

But wait, there’s more! VML’s winning streak didn’t stop at the Grand Prix. The agency’s incredible work racked up a ton of other awards, including:

  • Six Gold Awards: These bad boys recognized VML’s off-the-charts creative excellence in a whole bunch of categories.
  • Three Silver Awards: These shiny accolades highlighted VML’s exceptional creativity and top-notch execution.
  • Three Bronze Awards: Even the bronze awards proved that VML’s got some serious creative chops and knows how to deliver.
  • Twenty-Seven Finalist Positions: With so many projects making it to the finals, it’s clear that VML’s creative talent runs deep and wide.

Image of VML team celebrating with awards

VML’s Award-Winning Campaigns of 2024

Curious to see what all the fuss is about? Here’s a sneak peek at some of VML’s most celebrated campaigns from the award season:

Wendy’s “Feast Mode” Campaign

This campaign totally flipped the script on traditional fast-food advertising. Using a killer combo of humor, social media savvy, and some seriously craveable food photography, the “Feast Mode” campaign resonated with audiences, driving engagement and, of course, sales.

Gatorade’s “Sweat Equity” Campaign

This powerful campaign celebrated the hustle and dedication of athletes at all levels. With inspiring storytelling and stunning visuals, “Sweat Equity” reminded us that greatness isn’t given—it’s earned, one drop of sweat at a time.

New Balance’s “Run Your Story” Campaign

This campaign was all about celebrating the power of personal journeys. By sharing real stories from everyday runners, “Run Your Story” connected with audiences on a deeper level, inspiring them to lace up their shoes and hit the pavement.

VML: A Creative Powerhouse Poised for Continued Success

This incredible showing at the New York Festivals Advertising Awards is just the latest chapter in VML’s ongoing saga of success. Throughout the year, the agency has been cleaning up at award shows left and right, earning accolades for their game-changing campaigns, creative genius, and strategic thinking. Yeah, it’s safe to say that VML is at the top of their game.

So, what’s the secret sauce? What makes VML such a creative powerhouse? It’s simple, really. They’ve got a team of crazy-talented people who are passionate about what they do and committed to being the absolute best. Plus, they’re not afraid to push boundaries, take risks, and try new things. And it’s clear that their approach is working.

With their finger on the pulse of culture and a knack for creating work that connects with audiences on an emotional level, VML is poised for continued success in the ever-evolving world of advertising. We can’t wait to see what they come up with next!