Sports Illustrated: A Legacy in Crisis

Mass Layoffs, License Revocation, and an Uncertain Future


Introduction:

In a shocking turn of events, Sports Illustrated (SI), the iconic sports media brand, has been rocked by mass layoffs, leaving its editorial team decimated and its future hanging in the balance. This unprecedented crisis has sent shockwaves through the industry, raising concerns about the survival of one of the most respected names in sports journalism.

Background:

The current turmoil at SI can be traced back to its acquisition by Authentic Brands Group (ABG) in 2019. Following the acquisition, ABG laid off over 30% of SI’s staff, signaling a shift in the publication’s operations. Subsequently, ABG licensed the media and publishing rights for SI to Maven, later renamed Arena Group. However, Arena Group’s failure to meet its financial obligations led to the license revocation, triggering the current crisis.

Statements from Involved Parties:

Arena Group acknowledged the license revocation, expressing its intent to continue producing SI until a resolution is reached. ABG confirmed the license termination due to Arena Group’s missed payment, emphasizing its commitment to the survival and evolution of the SI brand. Sports Illustrated writer Pat Forde shared his account of the layoffs, highlighting the impact on staff members during a Union zoom call.

Financial and Workforce Implications:

Arena Group’s missed payment of approximately $3.75 million to ABG in January 2024 triggered a series of financial consequences. The termination of the licensing agreement resulted in a $45 million fee payable to ABG. Consequently, Arena Group announced significant layoffs, affecting over 100 employees, approximately 33% of its workforce. The restructuring charges associated with these layoffs are estimated to be between $5 million and $7 million.

Union Response and Demands:

The Sports Illustrated Union expressed disappointment over the layoffs, calling on ABG to ensure the continued publication of SI and fair treatment for affected employees. The union emphasized the importance of honoring the terms of the union contract and vowed to fight for the rights of its members. Sports Illustrated’s NFL editor and union unit chair, Mitch Goldich, reaffirmed the union’s commitment to maintaining the publication’s standards and ensuring fair treatment of workers.

Internal Memo from Arena Group:

An internal memo sent to Sports Illustrated staff members confirmed the license revocation by ABG and the resulting layoffs. The memo outlined severance pay and adherence to the notice period outlined in the union agreement. Some employees were terminated immediately, while others were expected to work through the notice period with further information to follow.

Previous Controversies:

Arena Group’s stewardship of SI has been marked by controversies. In November 2023, SI published product reviews from seemingly nonexistent authors with AI-generated headshots. Following the revelation of these fake writers, Arena Group ended its partnership with AdVon Commerce, the company that supplied the posts.

Conclusion:

The future of Sports Illustrated hangs in the balance as the publication grapples with mass layoffs, license revocation, and financial challenges. The ongoing efforts of the Sports Illustrated Union to protect the interests of its members and ensure the continuation of the publication’s legacy are crucial in determining the fate of this iconic brand. As the situation unfolds, all eyes are on ABG and Arena Group to see if a resolution can be reached that will allow Sports Illustrated to continue its legacy as a leading voice in sports journalism.

Call to Action:

Sports Illustrated has been a beacon of sports journalism for nearly 70 years, shaping the way we understand and appreciate sports. Its legacy is worth preserving. Let’s join together to support the Sports Illustrated Union and demand fair treatment for its members. Share this article, raise awareness, and let’s ensure that Sports Illustrated continues to inspire and inform generations to come.